Ideas worth spreading

Come accertarsi che i materiali siano riutilizzati più e più volte

912,572 views |

Garry Cooper |

TED2023

• April 2023

E se potessimo sfruttare il potere e il valore di tutto ciò che scartiamo? Il promotore dell'economia circolare Garry Cooper presenta una visione interessante per trasformare le città in economie sostenibili e circolari, citando esempi reali di come il riutilizzo dei materiali, dagli edifici ai mobili per ufficio, possa ridurre in modo significativo le emissioni di gas serra, creare posti di lavoro e favorire la crescita economica. Un promemoria pieno di speranza del profondo impatto che le azioni individuali possono avere sul nostro futuro comune.

E se potessimo sfruttare il potere e il valore di tutto ciò che scartiamo? Il promotore dell'economia circolare Garry Cooper presenta una visione interessante per trasformare le città in economie sostenibili e circolari, citando esempi reali di come il riutilizzo dei materiali, dagli edifici ai mobili per ufficio, possa ridurre in modo significativo le emissioni di gas serra, creare posti di lavoro e favorire la crescita economica. Un promemoria pieno di speranza del profondo impatto che le azioni individuali possono avere sul nostro futuro comune.

This talk was presented at an official TED conference. TED's editors chose to feature it for you.

Rheaply’s free-to-join Circular Cities initiative connects all the players in the built environment, so you can reclaim the revenue all around you. Learn more about how your city can participate.

What if we lived in a world of circularity that transformed our myriad of stuff into valuable resources through reuse? Learn more about how Rheaply is closing the loop on our linear economy.

About the speaker

Garry Cooper

Circular economy builder

See speaker profile

Garry Cooper uses technology to help organizations ensure the materials they no longer need get reused — again and again.

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This talk was presented at an official TED conference. TED's editors chose to feature it for you.

Rheaply’s free-to-join Circular Cities initiative connects all the players in the built environment, so you can reclaim the revenue all around you. Learn more about how your city can participate.

What if we lived in a world of circularity that transformed our myriad of stuff into valuable resources through reuse? Learn more about how Rheaply is closing the loop on our linear economy.