Partner with TED
We're different.
TED does it differently. We meet Partners at the intersection of inspirational ideas and applied action.
Partnerships with TED leverage everything that makes TED, TED – from our events, to our TED Talk content and format, to our approach to storytelling. A partnership with TED is truly unique. It is immersive. It is meaningful. A partnership with TED has the power to create change, to change minds and perspectives and to shift cultures within organizations.
But, enough about us; this is about you.
Whatever your brand challenge, TED’s global culture of innovation has a solution – flagship conferences, custom events, custom content, professional development, and smart media strategies, brought together in a way that’s uniquely tailored for you.
You have a world-changing idea worth sharing; TED will give you a stage.
Want proof? We thought you might.
60 million
monthly
unique viewers*
every second
35 people watch
a TED Talk
9/10
trust the brand
66% feel that our advertisers share TED's values
You have a challenge
Every Partner has a challenge as unique as the organization itself. What TED Partnerships knows is that when you look closely, each and every challenge is rooted in managing or striving for positive change and impact.
Brand repositioning
“We need... to connect with thought leaders to share a new brand mission and message.”
Culture building
“We need.... unique ways to recharge creatively and reinvigorate connections between our brand mission and the world at-large.”
Managing through disruption
“We need... a flexible, yet powerful platform to help us rethink complex problems, inside and out – from internal professional development to marketable brand awareness.”
Showcasing thought leadership
“We need... compelling ways to position our brand at the forefront of innovative thinking.”
Launching a product or service
“We need... to tell a captivating story about the evolution, development, and ambition of a new product, reaching influential early adopters.”
Idea mining
“We need... to find and tell the incredible stories from across our organization that are often overlooked. We need to bring these stories to the forefront and share them with the world through a compelling format that resonates with people.”
Insights gathering
“We need... to tap into the world's most innovative thinkers to ponder what's new and what's next – listening, learning, and sharing our own perspective.”
Professional development
“We need... to enhance our own internal storytelling to improve ongoing brand development, recruitment and retention efforts.”
CSR initiative
“We need...to align with a trusted, mission-oriented partner to share our dedication to corporate sustainability, responsible business and corporate citizenship.”
A unique challenge needs a one-of-a-kind solution
“We need... to talk.”
We have solutions
We’ve made a name for ourselves by unearthing and amplifying world-changing ideas. This is what we do best. We excel at bringing out ideas in our partners, either by inviting you into our world, injecting a bit of TED into yours, or better yet, dreaming up a combination of the two.
Leveraging a global reach across desktop, mobile, audio, social, and a range of distribution channels, we develop comprehensive programming that offers a premium and trusted environment for brand lift or a mix of audience targeting at scale.
Our annual flagship conference is at the heart of TED’s mission to amplify ideas worth spreading. 1,400 attendees, 70+ speakers, Talks touching upon the most puzzling issues facing our world, plus a distinctive blend of live music, performance and comedy--and an unprecedented opportunity to showcase the power and potential of your brand’s mission.
Inspired by TED’s mission and values, the TED Institute is an immersive program aimed at unearthing the next generation of ideas from within an organization. Using the same curatorial approach, masterful storytelling, and compelling formats, we’ll unlock your brand’s institutional knowledge and surface innovative thinking.
Understanding the transformative power of stories, the TED Ideas Studio works with partners to develop custom content that compellingly shares world-class thought leadership.
Drawing inspiration from a partner’s mission, goals and messaging, TED curates custom events that harness bold ideas and rich insights. These events offer insatiably curious TED fans a taste of TED all year long, anywhere in the world.
Distilling the best practices from thousands of hours of speaker coaching, we’ve prepared a one-day, hands-on, on-stage workshop to share these insights and provide a professional development program unlike any other.
We've done the work
Our goal is to work with each partner individually to ensure personalized and impactful programs that leverage TED’s myriad solutions.
Contact partnerships@ted.com for more information
*this is O&O (18M) and YouTube (40M)