In these TED Talks, some of the world's greatest designers share their creative process. Hear from Philippe Starck, Frank Gehry, Stefan Sagmeister, Paula Scher, MoMA's Paola Antonelli and more.
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by Chip Kidd
Designer Chip Kidd reveals the hidden secrets behind design choices, and, along the way, shows how so much of our world can be a dazzling magic show, a seductive work of art, and a sublime experience — if we have the tools to judge it. Buy now