The American news show CBS This Morning and TED announced today that they will collaborate on an ongoing series called “Ideas That Matter.” The monthly series, which launches in January, will invite a TED speaker onto the broadcast to talk with the anchors. The series aims to highlight the individuals and ideas shaping our world […]Continue reading
Why you should listen
Before Chris Anderson took over as editor of WIRED, he spent seven years at The Economist, where he worked as editor of both the technology and business sections. Anderson holds a degree in physics and has conducted research at the Los Alamos National Laboratory, and has done stints at the leading journals Nature and Science.
(He is not, however, to be confused with the curator of TED, who has the same name.)
He's perhaps most famous for coining the term "the long tail," a whiteboard favorite that describes the business strategy of pursuing many little fish (versus a few big fish), as typified by both Amazon and Netflix. Anderson first introduced the term in an article written for WIRED in 2004; the book-length version, The Long Tail: Why the Future of Business Is Selling Less of More, became a bestseller. He maintains a blog, The Long Tail, which he updates with impressive regularity.
Chris Anderson’s TED talk
More news and ideas from Chris Anderson
In this excerpt from the brand-new podcast The TED Interview, the beloved writer tells us how she is learning to live with loss.Continue reading
TED is launching a new way for curious audiences to immerse themselves more deeply in some of the most compelling ideas on our platform: The TED Interview, a long-form TED original podcast series. Beginning October 16, weekly episodes of The TED Interview will feature head of TED Chris Anderson deep in conversation with TED speakers about the ideas they shared in their […]Continue reading