x = independently organized TED event

Theme: Set Fire to Design Process—Throwing away unrealistic frameworks and moving forward

This event occurred on
January 11, 2023
Santa Barbara, California
United States

In this conversation, Ryan will disrupt the inaccurate application of Double Diamond and Design Thinking, the mistaken beliefs and pressures resulting from them, and a more realistic way to represent the workflow behind modern empathetic product design.

TEDxSantaBarbaraSalon - Virtual Event
1482 E Valley Road, Suite 466
Santa Barbara, California, 93108
United States
Event type:
Salon (What is this?)
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Speakers may not be confirmed. Check event website for more information.

Ryan Ford

VP Design at Crackle & Redbox
Ryan is an accomplished designer and leader with over 24 years of experience, having built design teams and businesses with significant cultural impact— Chime, Deviantart, and Crunchyroll, for example. He also holds many braggadocious acknowledgments, including recognition from the California Senate for contributions to eco-sustainability through design. Beyond his day job and family, he focuses on authoring transformative design thought pieces and mentoring young designers.

Organizing team


Santa Barbara, CA, United States