x = independently organized TED event

Theme: Momentum

This event occurred on
October 28, 2023
Rabat, Rabat-Salé-Zemmour-Zaer

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized (subject to certain rules and regulations).

Ecole Mohammadia d'Ingénieurs
Ecole Mohammadia d'Ingénieurs, Avenue Ibn Sina, Rabat
Rabat, Rabat-Salé-Zemmour-Zaer
Event type:
University (What is this?)
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Speakers may not be confirmed. Check event website for more information.

Ismael Belkhayat

Founder & CEO of Chari.co
Ismael Belkhayat is a serial founder who has become a very notable entrepreneur in the tech ecosystem. After his time in consulting at the Boston Consulting Group, Ismael founded two companies that would kickstart his entrepreneurial career: the Venture Builder Wib.co, a startup studio, and VotreChauffeur, a leading ground transportation company in Morocco later acquired by Avis Car Rental. After gaining significant traction and recognition, Ismael went on to found Sarouty, a marketplace that facilitates real estate deals, helping people to rent or buy property across Morocco. In 2020, Ismael and his wife co-founded Chari, a B2B e-commerce fintech app for retailers. Leaning on his deep expertise in logistics and marketplace, Ismael has grown Chari in size, users, and markets. Chari has succeeded in making its mark as a “Disruptor of the Year”, an award from the Africa CEO Forum, and shows positive signs of a potential unicorn status (a first for Morocco).

Manal Kerzazi

Painter and Interior designer
Manal Kerzazi is a painter and interior designer. Throughout her life, creativity has been an essential aspect, ingrained in her from childhood. Fascinated by the essence of life and the possibilities it presents, she firmly believes that design serves as a pivotal force in bringing vitality to existence, enhancing its ease and joy. Driven by this conviction, she chose to pursue a career in design, aiming to craft novel spaces and objects that evoke fresh experiences and emotions. Her medium comprises light, materials, colors, shapes, and energy, all orchestrated to weave a tapestry of new sensations. The intricate interplay between light, color, and the surrounding environment serves as a constant source of fascination for her, leading her to explore its infinite nuances in various settings.

Nizar Benazzouz

Digital Transformation Manager, Professor & Author
Nizar M. Benazzouz is an accomplished Digital Transformation Manager, Professor, and Author, renowned for his adept guidance in navigating the complexities of the digital realm. In the current dynamic and uncertain economic landscape, he remains committed to assisting both established companies and startups in their imperative 'innovation' and 'adaptation' pursuits. Leveraging tailored solutions, agile frameworks, and effective communication skills, he optimizes his clients' prospects amidst change. Alongside his professional roles, he imparts his insights to future leaders as a respected Professor and shares his expertise through his illuminating written works, offering invaluable guidance on digital transformation. With an unwavering commitment to his mission, he continues to pave the way for individuals and businesses in the ever-evolving digital sphere.

Rachid Achachi

Entrepreneur, Consultant and Columnist
Rachid Achachi is a distinguished Consultant and Analyst/Columnist renowned for his profound insights into geopolitics within the context of global affairs. He serves as an authoritative voice within leading Moroccan media outlets, providing astute commentary and analysis on critical geopolitical developments. As the founder and CEO of ARKHÈ Consulting, a prominent consultancy firm specializing in strategy and communication, he has facilitated the strategic development and communication initiatives of various organizations. With his comprehensive understanding of global dynamics and a keen eye for geopolitical trends, he continues to shape the discourse on international relations and strategic decision-making.

Tarik Haddi

Administrator and CEO of Azur Partners Honorary President and Administrator of AMIC Author of 'Gen J Generation: Innovation Made in Morocco' and President of the Jail Al Ibtikar Al Maghribi Foundation.
He served as the Treasury Manager of Crédit Agricole Group in Morocco from 1995. Over the years, he held various leadership positions, overseeing financial affairs, studies, and strategy, contributing to the bank's transformation and successful restructuring. In 2009, he ventured into entrepreneurship, founding AFOULKI INVEST, an incubator supporting innovative start-ups. In 2010, he established AZUR PARTNERS (AP), currently serving as its CEO. Under his guidance, AP successfully structured the NEBETOU Fund and facilitated the development and sale of TAJINI SA. Additionally, he actively participated in establishing the Innov Invest Fund and played a crucial role in the formation of a Public-Private Seed Fund for innovative startups, overseen by the World Bank. Since March 2020, he has been the President of the Management Board of Azur Innovation Fund, and he also presides over the Moroccan Association of Capital Investors.

Organizing team



Mohamed Ali
El Khalloufy

Marrakech , Morocco
  • Chaimae Remmal
  • El Mehdi Boukhobza
    Post production
  • Ghita Tabit
  • Hiba HOUDAIJ
  • salma mouslim