How we can curb climate change by spending two percent more on everything
1,349,331 views |
Jens Burchardt |
TED@BCG
• April 2021
Would you pay two percent more for the carbon-neutral version of the products you buy and use every day? In this innovative talk, climate pathfinder Jens Burchardt walks us through the costs and considerations of producing planet-friendly products -- from creation to purchase -- and explains why curbing climate change doesn't have to break the bank. It's an inspiring demonstration of how the barriers to a greener world may not be as insurmountable as we think.