Ideas worth spreading

How to make a splash in social media

2,396,017 views | Alexis Ohanian • TEDIndia 2009

In a funny, rapid-fire 4 minutes, Alexis Ohanian of Reddit tells the real-life fable of one humpback whale's rise to web stardom. The lesson of Mister Splashy Pants is a shoo-in classic for meme-makers and marketers in the Facebook age.

In a funny, rapid-fire 4 minutes, Alexis Ohanian of Reddit tells the real-life fable of one humpback whale's rise to web stardom. The lesson of Mister Splashy Pants is a shoo-in classic for meme-makers and marketers in the Facebook age.

This talk was presented at an official TED conference. TED's editors chose to feature it for you.

About the speaker

Alexis Ohanian

See speaker profile

Alexis Ohanian is the co-founder an executive chairman of Reddit, a social-voting news website with geek allegiances, a small-town feel and a penchant for lighting up the memes your friends IM you about next week.

This talk was presented at an official TED conference. TED's editors chose to feature it for you.