We worry that IM, texting, Facebook are spoiling human intimacy, but Stefana Broadbent‘s research shows how communication tech is capable of cultivating deeper relationships, bringing love across barriers like distance and workplace rules. (Recorded at TEDGlobal 2009, July 2009, Oxford, UK. Duration: 08:51) Twitter URL: http://on.ted.com/5N Watch Stefana Broadbent’s talk on TED.com, where you can […]Continue reading
Why you should listen
Stefana Broadbent, a cognitive scientist, has spent decades observing people as they use technology, both at home and in complex workspaces such as air-traffic control towers. She looks at the way we use our brand-new tools, and at the evolving practices for each tool (for instance, you might phone your mother, but text your spouse; IM with a co-worker, but tweet among friends) that speak volumes on the way we think about our relationships.
Using traditional and evolving ethnographic practices in her work, most recently for Swisscom and now as a Fellow at the new Digital Anthropology department at University College in London, she has made some surprising findings. Did you know, for instance, that many of us now write to our friends more often than we talk to them? Or that even the most hardened road warriors prefer to do "real" work at their own desks?
What others say
“She does not only feed you with plenty of data indicating new trends; she also goes deeper by connecting them to higher-level issues ([such as] cognitive psychology). ” — Pasta & Vinegar blog
Stefana Broadbent’s TED talk
Stefana Broadbent on the TED Blog
Technology anthropologist Stefana Broadbent analyzes how we text, IM and talk. Today, she says these new methods of communication are helping us break out of old institutions and bringing us closer together than ever before. She’s speaking with a backdrop of constantly refreshing, beautiful black and white portraits, always of two people seated together. She […]Continue reading