The Art Of Spin
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Simon Lancaster |
TEDxOxford
• February 2019
In his talk, Simon Lancaster will take you on a journey into the surreal, raising profound questions about the power of language and the language of power. Forget fake news and alternative facts, the biggest lie we are told every day is that there are some people among us who are not human. Find out how we can fight back.
Simon Lancaster is one of the world's top speechwriters and the author of several books on communication including You Are Not Human: How Words Kill. He first became a speechwriter in the late 1990s, working for members of Tony Blair's Cabinet. He has since gone on to write speeches for the CEOs of some of the biggest companies in the world, including Unilever, HSBC and Intercontinental Hotels.
This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx