Ideas worth spreading

Breakthrough designs for ultra-low-cost products

751,553 views | R.A. Mashelkar • TEDIndia 2009

Engineer RA Mashelkar shares three stories of ultra-low-cost design from India that use bottom-up rethinking, and some clever engineering, to bring expensive products (cars, prosthetics) into the realm of the possible for everyone.

Engineer RA Mashelkar shares three stories of ultra-low-cost design from India that use bottom-up rethinking, and some clever engineering, to bring expensive products (cars, prosthetics) into the realm of the possible for everyone.

This talk was presented at an official TED conference. TED's editors chose to feature it for you.

About the speaker

R.A. Mashelkar

Scientist, innovator

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Using a principle he calls “convex lens leadership,” R.A. Mashelkar’s vision has catapulted india’s talent for science and innovation onto the international stage.

This talk was presented at an official TED conference. TED's editors chose to feature it for you.