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Great cars are great art

1,025,671 views | Chris Bangle • TED2002

American designer Chris Bangle explains his philosophy that car design is an art form in its own right, with an entertaining -- and ultimately moving -- account of the BMW Group's Deep Blue project, intended to create the SUV of the future.

American designer Chris Bangle explains his philosophy that car design is an art form in its own right, with an entertaining -- and ultimately moving -- account of the BMW Group's Deep Blue project, intended to create the SUV of the future.

This talk was presented at an official TED conference. TED's editors chose to feature it for you.

About the speaker

Chris Bangle

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Car design is a ubiquitous but often overlooked art form. As chief of design for the BMW Group, Chris Bangle has overseen cars that have been seen the world over, including BMW 7 Series and the Z4 roadster.

This talk was presented at an official TED conference. TED's editors chose to feature it for you.