Name: Know your worth, and then ask for it
Uploaded: 2017-04-03T14:51:26Z
Duration: 8 min 12 s
Description: Your customers probably aren't paying you what you're worth -- instead, they're paying you what they think you're worth. Take the time to learn how to shape their thinking. Pricing consultant Casey Brown shares helpful stories and learnings that can help you better communicate your value and get paid for your excellence.

Your customers probably aren't paying you what you're worth -- instead, they're paying you what they think you're worth. Take the time to learn how to shape their thinking. Pricing consultant Casey Brown shares helpful stories and learnings that can help you better communicate your value and get paid for your excellence.

Casey Brown: Know your worth, and then ask for it

Know your worth, and then ask for it

Realizing one's full earning potential hinges on clearly defining and effectively communicating one's value, not mere excellence.

A personal journey of doubling prices illustrates the power of recognizing one's worth and the fears entangled with asking for it.

Embracing an authentic voice in business communications transforms perception, commanding respect and unlocking higher earnings.