Ideas worth spreading

To create for the ages, let's combine art and engineering

1,145,709 views |

Bran Ferren |

TED2014

• March 2014

When Bran Ferren was just 9, his parents took him to see the Pantheon in Rome — and it changed everything. In that moment, he began to understand how the tools of science and engineering become more powerful when combined with art, with design and beauty. Ever since, he's been searching for a convincing modern-day equivalent to Rome's masterpiece. Stay tuned to the end of the talk for his unexpected suggestion.

When Bran Ferren was just 9, his parents took him to see the Pantheon in Rome — and it changed everything. In that moment, he began to understand how the tools of science and engineering become more powerful when combined with art, with design and beauty. Ever since, he's been searching for a convincing modern-day equivalent to Rome's masterpiece. Stay tuned to the end of the talk for his unexpected suggestion.

This talk was presented at an official TED conference. TED's editors chose to feature it for you.

About the speaker

Bran Ferren

Technology designer

See speaker profile

Once known for entertaining millions by creating special effects for Hollywood, theme parks and Broadway, Applied Minds cofounder Bran Ferren now solves impossible tech challenges with previously unimaginable inventions.

This talk was presented at an official TED conference. TED's editors chose to feature it for you.