Thank You Mom | Pick Them Back Up

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About this ad: This touching Olympics themed spot from Proctor & Gamble celebrates the unsung heroes of the games -- moms. It teaches us that falling only makes us stronger, and reminds us of the importance of encouragement to try again.

About Proctor & Gamble Co.

Procter & Gamble Co., also known as P&G, is an American multinational consumer goods company, founded by William Procter and James Gamble. Its products include pet foods, cleaning agents, and personal care products.

About Wieden + Kennedy Seattle

Wieden+Kennedy is an independently owned American advertising agency best known for its work for Nike. Founded by Dan Wieden and David Kennedy, and headquartered in Portland, Oregon, it's one of the largest independently-owned advertising agencies in the world.