Name: The eco-creators helping the climate through social media
Uploaded: 2022-07-12T14:55:51Z
Duration: 9 min 30 s
Description: "Climate doom-ism," or a pessimistic outlook on the future of the planet, rivals climate denialism in holding up the fight against climate change, says activist Zahra Biabani. Illuminating how hope combats inaction, she takes us inside the world of eco-friendly content on TikTok -- and shows that we all have what it takes to make real change.

"Climate doom-ism," or a pessimistic outlook on the future of the planet, rivals climate denialism in holding up the fight against climate change, says activist Zahra Biabani. Illuminating how hope combats inaction, she takes us inside the world of eco-friendly content on TikTok -- and shows that we all have what it takes to make real change.

Zahra Biabani: The eco-creators helping the climate through social media

The eco-creators helping the climate through social media

56% of Gen-Z view humanity as doomed due to the climate crisis, reflecting a generational despair despite activism efforts.

EcoTok, a 19-person collective, leverages social media to spread climate education to over four million, combating climate doomism.

Gen Z's climate despair is morphing into action thanks to social media's 'EcoTok' collective, inspiring millions with hope.