Group brainstorming is usually where creativity goes to die. But at The Daily Show with Trevor Noah, they have it down to a science. Adam grant takes us behind the scenes in the writers' room to show how creative collaboration really works, and reveals what inspires people to share their best -- and worst -- ideas. This episode is brought to you by Warby Parker, Accenture, Bonobos and JPMorgan Chase & Co. (Audio only)

WorkLife with Adam Grant: The Daily Show's secret to creativity

The Daily Show's secret to creativity

Groups brainstorming often stifles creativity, yet The Daily Show thrives by making it a science, fostering an environment of 'burstiness'.

Creating in a 'task bubble' allows The Daily Show's team to focus, enabling collaboration and refining ideas under tight deadlines.

At The Daily Show, creativity flourishes in group settings, countering the usual brainstorming pitfalls through structured collaboration.