William McDonough:
윌리엄 맥도너- '요람에서 요람까지를 위한 디자인'

TED2005 · 20:05 · Filmed Feb 2005
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Alex Steffen: The route to a sustainable future

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환경에 관심이 많은 건축가 겸 디자이너 윌리엄 맥도너는 디자이너들이 "모든 어린이들, 모든 종족을, 항상" 고려한다면, 건축물과 제품들에 대한 접근이 어떻게 달라질 것인가에 대해 묻는다.

Architect William McDonough believes green design can prevent environmental disaster and drive economic growth. He champions “cradle to cradle” design, which considers a product's full life cycle — from creation with sustainable materials to a recycled afterlife. Full bio
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