Timothy Prestero:
Timothy Prestero: Design para pessoas, não para prêmios

TEDxBoston 2012 · 11:05 · Filmed Jun 2012
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Timothy Prestero pensava que tinha projetado a incubadora perfeita para recém-nascidos nos países em desenvolvimento — mas seu time aprendeu uma dura lição quando o projeto fracassou ao entrar em produção. Um manifesto sobre a importância do design para o uso no mundo real e não para elogios. (Filmado no TEDxBoston).

Timothy Prestero loves a flashy "concept car." But in his own work, he aims to design products for social impact, keeping users in mind. Full bio
This talk was presented to a local audience at TEDxBoston 2012, an independent event. TED editors featured it among our selections on the home page.



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