Higgler is the New Hustle: Lessons from Igbo Women Entrepreneurs
Tiera Moore |
TEDxUNCGreensboro
• April 2019
Women around the world have always had to hustle--an ancient mode of survival. The bustling marketplaces of Nigeria reveal communities of female entrepreneurs who have mastered the art of trade and travel across far-reaching regions and intersecting cultures. Let's journey into the heart of Igboland and explore the phenomenon known as the transnational higgler.