How anonymity beats lies
Startup da Real • TEDxBlumenau
On the one hand, fake news is taking over the world. On the other, brands and people are seeking to establish narratives on social networks without success. Amidst this, an anonymous profile addicted to the scientific method gains relevance, disproving the farces about entrepreneurship. What is the strength of an anonymous person to influence people and gain audience trust? For "Startup da Real," the answer is truth and value. This talk was given at a TEDx event using the TED conferece format but independently organized by a local community. Learn more at https://www.ted.com/tedx