Simon Sinek:
De ce ne dau siguranță liderii buni?

TED2014 · 11:59 · Filmed Mar 2014
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Simon Sinek: How great leaders inspire action

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Ce înseamnă să fii un lider bun? Conform lui Simon Sinek, specialist în management, e cineva care își ajută angajații să se simtă în siguranță, care atrage personalul într-un cerc de încredere. Dar a crea încredere și siguranță, mai ales într-o economie inegală, înseamnă asumarea unor mari responsabilități.

Leadership expert
Simon Sinek explores how leaders can inspire cooperation, trust and change. He's the author of the classic "Start With Why"; his latest book is "Leaders Eat Last." Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.



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