Ideas worth spreading

Play this word game to come up with original ideas

2,004,227 views | Shimpei Takahashi • TEDxTokyo

Shimpei Takahashi always dreamed of designing toys. But when he started work as a toy developer, he found that the pressure to produce squashed his creativity. In this short, funny talk, Takahashi describes how he got his ideas flowing again, and shares a simple word game anyone can play to generate new ideas. (In Japanese with English subtitles.)

Shimpei Takahashi always dreamed of designing toys. But when he started work as a toy developer, he found that the pressure to produce squashed his creativity. In this short, funny talk, Takahashi describes how he got his ideas flowing again, and shares a simple word game anyone can play to generate new ideas. (In Japanese with English subtitles.)

This talk was presented to a local audience at TEDxTokyo, an independent event. TED's editors chose to feature it for you.

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About the speaker

Shimpei Takahashi

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Shimpei Takahashi thinks we should forget about analyzing data or sales figures and just come up with ideas -- lots and lots of ideas.

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This talk was presented to a local audience at TEDxTokyo, an independent event. TED's editors chose to feature it for you.

Read more about TEDx.