Sheena Iyengar:
Шийна Иенгар: Изкуството да избираш

TEDGlobal 2010 · 24:08 · Filmed Jul 2010
Watch next...
Malcolm Gladwell: Choice, happiness and spaghetti sauce

Share this idea

Total views
TED Talks are free
thanks to support from

Шийна Иенгър изучава как избираме и как се чувстваме относно изборите, които правим. На TEDGlobal тя говори за обикновенните избори (Пепси или Кола) и съществените такива, и споделя разтърсващото си проучване, което разкрива някои изненадващи аспекти на решенията ни.

Sheena Iyengar studies how people choose (and what makes us think we're good at it). Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.



Enthusiastically agree? Respectfully beg to differ? Have your say here.

2000 characters remaining
Don't have an account? Sign up now — it's fast and free.
Sort comments by
There are currently no comments for this talk.