Seth Godin

Como arranjar ideias para espalhar

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Num mundo com tantas opções e tão pouco tempo, a nossa escolha óbvia é a de simplesmente ignorar as coisas comuns. Seth Godin, guru do "marketing", explica porque é que ideias más ou bizarras são mais bem-sucedidas a captar a nossa atenção do que ideias mais normais e aborrecidas.

About the speaker
Seth Godin · Marketer and author

Seth Godin is an entrepreneur and blogger who thinks about the marketing of ideas in the digital age. His newest interest: the tribes we lead.

Seth Godin is an entrepreneur and blogger who thinks about the marketing of ideas in the digital age. His newest interest: the tribes we lead.