Storytelling : How to tell a leader from a manager.

Ruth Milligan founded TEDxColumbus in 2009 and in 2018 she retired from being its organizer. In this 2019 talk, she reflects on what she learned from curating and coaching 10 years of talks, coupled with her lifetime of professional observations of those who work to influence and persuade through public speaking. She argues that the TEDx experience teaches speakers to illuminate their ideas through story, to show vulnerability and edit their talks with a hyper-focus on the audience that current leaders both in the public and private sector are not necessarily embracing. She concluded that storytelling is the distinguishing feature between those who lead and those who manage.