Rachel Botsman:
Rachel Botsman: A moeda da nova economia é a confiança

TEDGlobal 2012 · 19:46 · Filmed Jun 2012
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Rachel Botsman: The case for collaborative consumption

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Deu-se uma explosão de consumo colaborativo – a partilha de carros, apartamentos, competências através da web. Rachel Botsman explora a moeda que faz funcionar sistemas como o Airbnb e TaskRabbit: confiança, influência e o que ela chama de "capital de reputação".

Trust researcher
Rachel Botsman is a recognized expert on how collaboration and trust enabled by digital technologies will change the way we live, work, bank and consume. Full bio
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