Pavan Sukhdev:
Pavan Sukhdev: date un valore alla natura!

TEDGlobal 2011 · 16:31 · Filmed Jul 2011
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Utilizziamo quotidianamente materiali presi dalla Terra senza pensarci, gratis. Ma cosa accadrebbe se dovessimo pagarli in funzione del loro vero valore: ci renderebbe più attenti a come li usiamo e ai nostri sprechi? Immaginate che Pavan Sukhdev sia il banchiere della natura — valuta il valore dei beni della Terra. Dei grafici illuminanti vi faranno cambiare il modo in cui pensate al costo dell'aria, dell'acqua, degli alberi ..

Environmental economist
A banker by training, Pavan Sukhdev runs the numbers on greening up — showing that green economies are an effective engine for creating jobs and creating wealth. Full bio
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