Pavan Sukhdev:
Put a value on nature!

TEDGlobal 2011 · 16:31 · Filmed Jul 2011

Every day, we use materials from the earth without thinking, for free. But what if we had to pay for their true value: would it make us more careful about what we use and what we waste? Think of Pavan Sukhdev as nature's banker — assessing the value of the Earth's assets. Eye-opening charts will make you think differently about the cost of air, water, trees ...

Environmental economist
A banker by training, Pavan Sukhdev runs the numbers on greening up — showing that green economies are an effective engine for creating jobs and creating wealth. Full bio