Paul Zak

Pol Zak (Paul Zak): Poverenje, moralnost - i oksitocin

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Šta pokreće našu želju za moralnim ponašanjem? Neuroekonomist Pol Zak pokazuje zašto veruje da je oksitocin (on ga naziva "moralnim molekulom") odgovoran za poverenje, empatiju i druga osećanja koja pomažu u izgradnji stabilnog društva.

About the speaker
Paul Zak · Neuroeconomist

A pioneer in the field of neuroeconomics, Paul Zak is uncovering how the hormone oxytocin promotes trust, and proving that love is good for business.

A pioneer in the field of neuroeconomics, Paul Zak is uncovering how the hormone oxytocin promotes trust, and proving that love is good for business.