Paul Zak:
Paul Zak: Încrederea, moralitatea și oxitocina

TEDGlobal 2011 · 16:34 · Filmed Jul 2011
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Ce ne face să vrem să ne purtăm moral? Neuroeconomistul Paul Zak ne arată de ce crede că oxitocina (el o numește „molecula morală”) influențează încrederea, empatia și celelalte sentimente care contribuie la construirea unei societăți stabile.

A pioneer in the field of neuroeconomics, Paul Zak is uncovering how the hormone oxytocin promotes trust, and proving that love is good for business. Full bio
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