Paul Zak:
Paul Zak: Luottamus, moraali — ja oksitosiini

TEDGlobal 2011 · 16:34 · Filmed Jul 2011
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Mikä ajaa haluamme käyttäytyä moraalisesti? Neuroekonomisti Paul Zak tuo esiin, miksi hän uskoo oksitosiinin (hän kutsuu sitä "moraaliseksi molekyyliksi") olevan vastuussa luottamuksesta, empatiasta ja muista tunteista, jotka auttavat muodostamaan vakaan yhteiskunnan.

A pioneer in the field of neuroeconomics, Paul Zak is uncovering how the hormone oxytocin promotes trust, and proving that love is good for business. Full bio
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