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一种反直觉的更具效果的说服方式
2,381,271 views |
尼罗·西瓦纳坦 |
TEDxLondonBusinessSchool
• May 2019
Read transcript
提出一个好观点的最佳方式是什么？组织心理学家尼罗·西瓦纳坦（Niro Sivanathan）就 “稀释效应”演绎了一堂精彩的课程，这是一种削弱我们最强案例的认知怪癖 —— 并揭示了为什么简洁才是说服的真正灵魂。
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