In the 1980s and 90s, pharmaceutical companies began to market opioid painkillers aggressively, while actively downplaying their addictive potential. The number of prescriptions skyrocketed, and so did cases of addiction, beginning a crisis that continues today. What makes opioids so addictive? Mike Davis explains what we can do to reverse the skyrocketing rates of addiction and overdose. [Directed by Good Bad Habits, narrated by Addison Anderson, music by Landon Trimble/ Playdate].

Mike Davis: What causes opioid addiction, and why is it so tough to combat?

What causes opioid addiction, and why is it so tough to combat?

From ancient remedies to modern crisis: the journey of opioids reveals a double-edged sword, alleviating pain yet sparking addiction.

Facing opioid addiction demands a multifaceted approach, blending naloxone, therapy, and maintenance programs to navigate recovery.

From ancient remedies to modern crises, opioids bind powerfully to brain receptors, sparking addiction and challenging recovery.