Ideas worth spreading

The future of food

34,565 views | Michael Silverstein • TED@BCG San Francisco

As Asian diets increasingly shift to resemble typical Western palates, the food supply chain will be challenged to keep pace with the demand. Michael Silverstein reveals the trends in motion and offers strategic ideas on how to address these obstacles.

As Asian diets increasingly shift to resemble typical Western palates, the food supply chain will be challenged to keep pace with the demand. Michael Silverstein reveals the trends in motion and offers strategic ideas on how to address these obstacles.

About the speaker

Michael Silverstein

Michael Silverstein

Food supply strategist

Since joining BCG in 1980, Michael Silverstein has served in a number of leadership roles, most recently as leader of BCG’s client service initiative and as a member of the firm’s Executive Committee. Michael specializes in helping large multinationals transform their companies through superior consumer insight, accelerated organic growth and M&A. He is the author and co-author of “Trading Up,” “Treasure Hunt,” “Women Want More” and “The $10 Trillion Prize” on the newly affluent class in China and India.

About TED Institute

Every year, TED works with a group of select companies and foundations to identify internal ideators, inventors, connectors, and creators. Drawing on the same rigorous regimen that has prepared speakers for the TED main stage, TED Institute works closely with each partner, overseeing curation and providing intensive one-on-one talk development to sharpen and fine tune ideas. The culmination is an event produced, recorded, and hosted by TED, generating a growing library of valuable TED Talks that can spur innovation and transform organizations.

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