Ideas worth spreading

TEDxCambridge

November 2011

|4.5M views

How to buy happiness

At TEDxCambridge, Michael Norton shares fascinating research on how money can indeed buy happiness -- when you don't spend it on yourself. Listen for surprising data on the many ways pro-social spending can benefit you, your work, and (of course) other people.

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This talk was presented to a local audience at TEDxCambridge, an independent event. TED's editors chose to feature it for you.

Read more about TEDx.

At TEDxCambridge, Michael Norton shares fascinating research on how money can indeed buy happiness -- when you don't spend it on yourself. Listen for surprising data on the many ways pro-social spending can benefit you, your work, and (of course) other people.

This talk was presented to a local audience at TEDxCambridge, an independent event. TED's editors chose to feature it for you.

Read more about TEDx.

About the speaker

Social science researcher

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Through clever studies, Michael Norton studies how we feel about what we buy and spend.

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