Rediscovering Rhetoric - Persuasion from a Heart of Love
10,703 views |
Michael Collender |
TEDxBillings
• March 2022
What is the art of persuasion, sometimes called Rhetoric? Many have called it manipulation or deception. In his moving TEDx Talk, Dr. Michael Collender shows how Rhetoric has been misunderstood and its tools misused. Using recent findings in brain science he reveals how Rhetoric is persuasion from a heart of love.