How Tech should be designed for Kids

Melissa leads the interactive product design team at LEGO, blending digital and physical play for kids of all ages around the world. She has worked in the field of kid’s products for over a decade, from innovating theme parks as a rollercoaster engineer to founding & selling her own startup in education technology. At LEGO she has led the design of several products that use technology to re-engage kids in physical play. Her guiding star through the years in product development has been to stay grounded in the physical world, even with the increasing reliance on digital. ++++ TEDxMünchen BACK TO THE FUTURE 10. November 2019 Münchner Kammerspiele