Name: Image recognition that triggers augmented reality
Uploaded: 2012-07-19T15:00:18Z
Duration: 7 min 47 s
Description: Matt Mills and Tamara Roukaerts demonstrate Aurasma, a new augmented reality tool that can seamlessly animate the world as seen through a smartphone. Going beyond previous augmented reality, their "auras" can do everything from making a painting talk to overlaying live news onto a printed newspaper.

Matt Mills and Tamara Roukaerts demonstrate Aurasma, a new augmented reality tool that can seamlessly animate the world as seen through a smartphone. Going beyond previous augmented reality, their "auras" can do everything from making a painting talk to overlaying live news onto a printed newspaper.

Matt Mills: Image recognition that triggers augmented reality

Image recognition that triggers augmented reality

Augmented reality bridges digital and physical worlds, turning static images into interactive experiences, from art to daily news.

Augmented reality on phones enables instant recognition and interaction with the physical world, transforming how we access information.

Seamlessly merging digital data with the physical environment, smartphones now act as portals to a vast expanse of contextual knowledge.