1,598,665 views | מרטין ריבס • TED@BCG
מדוע משחק חיוני לעסקים
כדי לשגשג בכלכלה התחרותית של היום, אתה צריך כל הזמן לדמיין מחדש את העסק שלך. אז מה הסוד להצלחה מתמשכת? האסטרטג מרטין ריבס מציג הצעה לאימוץ משחק כדי לעורר רעיונות עסקיים חדשניים -- ומזמין אותך לנסות סדרה של משחקי דמיון שבהם הוא משתמש כדי לגרום למנהיגים למתוח את החשיבה שלהם ולחלום על אפשרויות חדשות.
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This talk was presented at a TED Institute event given in partnership with BCG. TED's editors chose to feature it for you.
Read more about the TED Institute.כדי לשגשג בכלכלה התחרותית של היום, אתה צריך כל הזמן לדמיין מחדש את העסק שלך. אז מה הסוד להצלחה מתמשכת? האסטרטג מרטין ריבס מציג הצעה לאימוץ משחק כדי לעורר רעיונות עסקיים חדשניים -- ומזמין אותך לנסות סדרה של משחקי דמיון שבהם הוא משתמש כדי לגרום למנהיגים למתוח את החשיבה שלהם ולחלום על אפשרויות חדשות.
This talk was presented at a TED Institute event given in partnership with BCG. TED's editors chose to feature it for you.
Read more about the TED Institute.About the speaker
Martin Reeves is chairman of the BCG Henderson Institute (BHI), BCG's think tank for new ideas in strategy and management.
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