How giant websites design for you (and a billion others, too)
1,889,344 views |
Margaret Gould Stewart |
TED2014
• March 2014
Facebook's "like" and "share" buttons are seen 22 billion times a day, making them some of the most-viewed design elements ever created. Margaret Gould Stewart, Facebook's director of product design, outlines three rules for design at such a massive scale—one so big that the tiniest of tweaks can cause global outrage, but also so large that the subtlest of improvements can positively impact the lives of many.
Facebook's "like" and "share" buttons are seen 22 billion times a day, making them some of the most-viewed design elements ever created. Margaret Gould Stewart, Facebook's director of product design, outlines three rules for design at such a massive scale—one so big that the tiniest of tweaks can cause global outrage, but also so large that the subtlest of improvements can positively impact the lives of many.
This talk was presented at an official TED conference. TED's editors chose to feature it for you.
About the speaker
At Facebook (and previously at YouTube), Margaret Gould Stewart designs experiences that touch the lives of a large percentage of the world's population.
Julie Zhuo | Explore
My colleague Julie Zhuo publishes insightful posts on many aspects of designing at scale, and building and managing design teams, as well as general observations about our industry.
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Braden Kowitz | Wired, November 11, 2013 | Article
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Peter Seibel | Code as Craft, June 21, 2012 | Article
One of Etsy's former software engineers shares a broad view of the scientific method and how it can be applied to product development.
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Some solid best practices for managing the introduction of change to platforms with a lot of existing usage.
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This talk was presented at an official TED conference. TED's editors chose to feature it for you.