What's the science behind a sublime perfume? With charm and precision, biophysicist Luca Turin explains the molecular makeup -- and the art -- of a scent.
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This talk was presented at an official TED conference. TED's editors chose to feature it for you.
What's the science behind a sublime perfume? With charm and precision, biophysicist Luca Turin explains the molecular makeup -- and the art -- of a scent.
This talk was presented at an official TED conference. TED's editors chose to feature it for you.
Biophysicist Luca Turin studies the science of smell. He's the author of Perfumes: The Guide, and the subject of Chandler Burr's 2003 book The Emperor of Scent. His next project: developing an artificial nose.