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The Tyranny of Order – Balancing Stakeholder Needs and Being a Force for Greater Good
11,627 views |
John Stroup |
TEDxClayton
• July 2019
John Stroup, CEO of Belden Inc. shares how a focused approach to balancing the needs of its three primary stakeholders – employees, customers, shareholders – can create a high-performance environment that drives growth and where business can also be a force for good. Using the example of Pathways to Employment, Belden’s innovative approach for businesses to help solve the opioid epidemic, Stroup calls on businesses to think differently about their responsibilities. Too many companies believe satisfying the needs of employees, customers and shareholders requires concessions. When in actuality, they’re harmonious. Doing the right thing for your community is often the right thing for your business. Companies who are good corporate citizens have higher employee engagement, which leads to higher customer satisfaction, higher sales revenue and better shareholder returns.