John Gerzema:
John Gerzema:金融危機後的消費行為

TEDxKC · 16:34 · Filmed Aug 2009
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John Gerzema道出了這一波金融危機好的一面 — 正面改變的機會,在TEDxKC的演講中,他定義了四個主要的文化轉變,引導出新的消費行為,並告訴企業如何與聰明的消費者互動。

Marketing whiz
John Gerzema uses data, analysis and decades of experience to identify trends and develop daring new approaches to advertising. Full bio
This talk was presented to a local audience at TEDxKC, an independent event. TED editors featured it among our selections on the home page.



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