George Whitesides:
조지 와이트사이즈: 단순함의 과학에 관하여

TED2010 · 18:35 · Filmed Feb 2010
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John Maeda: Designing for simplicity

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단순함: 우리는 어떤 것을 보게 되면 그것을 알게 된다고 생각한다. 하지만 정확하게 그것은 무엇인가? 재미있고 철학적인 본 강연에서 George Whitesides가 그 답을 명확히 제시하여 준다.

In his legendary career in chemistry, George Whitesides has been a pioneer in microfabrication and nanoscale self-assembly. Now, he's fabbing a diagnostic lab on a chip. Full bio
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