Ideas worth spreading

Take Turns

650,572 views | Gary Lauder • TED2010

Fifty percent of traffic accidents happen at intersections. Gary Lauder shares a brilliant and cheap idea for helping drivers move along smoothly: a new traffic sign that combines the properties of "Stop" and "Yield."

Fifty percent of traffic accidents happen at intersections. Gary Lauder shares a brilliant and cheap idea for helping drivers move along smoothly: a new traffic sign that combines the properties of "Stop" and "Yield."

This talk was presented at an official TED conference. TED's editors chose to feature it for you.

About the speaker

Gary Lauder

Venture capitalist

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Gary Lauder is the managing partner of Lauder Partners, a VC firm, and the co-creator of the Socrates Society at the Aspen Institute.

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This talk was presented at an official TED conference. TED's editors chose to feature it for you.