Ideas worth spreading

TED2010

February 2010

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Take Turns

Fifty percent of traffic accidents happen at intersections. Gary Lauder shares a brilliant and cheap idea for helping drivers move along smoothly: a new traffic sign that combines the properties of "Stop" and "Yield."

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This talk was presented at an official TED conference. TED's editors chose to feature it for you.

Fifty percent of traffic accidents happen at intersections. Gary Lauder shares a brilliant and cheap idea for helping drivers move along smoothly: a new traffic sign that combines the properties of "Stop" and "Yield."

This talk was presented at an official TED conference. TED's editors chose to feature it for you.

About the speaker

Venture capitalist

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Gary Lauder is the managing partner of Lauder Partners, a VC firm, and the co-creator of the Socrates Society at the Aspen Institute.

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