Don Norman

Don Norman a kivitelezés három módjáról, ami boldoggá tesz

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Ebben a 2003-as beszédben a dizájn kritikus, Don Norman éles szemeit a szépség, vidámság, kellemesség és az érzelem felé fordítja, azt a dizájnt vizsgálja, amely boldoggá teszi az embert. Megnevezi azt a három érzelmi szerepet, amit egy jól tervezett terméknek meg kell ütnie a sikerhez.

About the speaker
Don Norman · Cognitive scientist and design critic

Don Norman studies how real people interact with design, exploring the gulf between what a designer intends and what a regular person actually wants. His work has resulted in some classic books, including "The Design of Everyday Things."

Don Norman studies how real people interact with design, exploring the gulf between what a designer intends and what a regular person actually wants. His work has resulted in some classic books, including "The Design of Everyday Things."