Don Norman

Don Norman o 3 načina na koji nas dizajn usrećuje

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U svom govoru iz 2003 god., kritičar dizajna Don Norman usmjerava pažnju na ljepotu, zabavu, ugodu i emocije, u svom pogledu na dizajn koji usrećuje ljude. Imenuje 3 emotivne točke koje svaki kvalitetno dizajnirani produkt mora pogoditi da bi uspio.

About the speaker
Don Norman · Cognitive scientist and design critic

Don Norman studies how real people interact with design, exploring the gulf between what a designer intends and what a regular person actually wants. His work has resulted in some classic books, including "The Design of Everyday Things."

Don Norman studies how real people interact with design, exploring the gulf between what a designer intends and what a regular person actually wants. His work has resulted in some classic books, including "The Design of Everyday Things."