Don Norman

Don Norman expose les 3 façons qu'a le design de vous rendre heureux

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Dans cet exposé de 2003, le critique de design Don Norman tourne son œil incisif vers la beauté, l'amusement, le plaisir et l'émotion, alors qu'il s'intéresse au design qui rend les gens heureux. Il définit les trois réactions émotionnelles q'un produit bien conçu doit susciter pour bien réussir.

About the speaker
Don Norman · Cognitive scientist and design critic

Don Norman studies how real people interact with design, exploring the gulf between what a designer intends and what a regular person actually wants. His work has resulted in some classic books, including "The Design of Everyday Things."

Don Norman studies how real people interact with design, exploring the gulf between what a designer intends and what a regular person actually wants. His work has resulted in some classic books, including "The Design of Everyday Things."