Don Norman:
Don Norman o třech způsobech, jak vás design dělá šťastnými

TED2003 · 12:41 · Filmed Feb 2003
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Ve své přednášce z roku 2003 se designový kritik Donald Norman obrací ke kráse, zábavě, potěšení a emocím. Zaměřuje se na design, který lidem působí potěšení. Jmenuje tři předpoklady, které úspěšný a dobře navržený produkt musí spojovat.

Cognitive scientist and design critic
Don Norman studies how real people interact with design, exploring the gulf between what a designer intends and what a regular person actually wants. His work has resulted in some classic books, including "The Design of Everyday Things." Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.



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